Marthaseely.com A Professional Jewelry Website

Interactive

View: Live

Marthaseely.com

Role:

Art Direction, Interactive Design, Interactive Development

Team:

Laura Chalifoux, Senior User Experience Architect
Joseph Maguire, Interactive Art Director

Update!

We worked as social media partners with Martha Seely over the course of two facebook campaigns amounting to $300. The result was over 1,000 likes or 3+ likes per dollar spent.

Challenge:

We were tasked with launching a collection for Marthaseely.com, and in doing so overhauling their current website. Her goal was to get her marketing materials ready before an upcoming jewelry conference.

Solution:

We were provided with wireframes from our team member, Laura Chalifoux, who helped mitigate pitfalls and project delays while we worked to provide a unique creative direction that both supported and promoted Martha Seely’s new Sequence Collection. Upon completion of launching a unique website for the Sequence Collection, we updated her parent website and launched Marthaseely.com with a fully responsive website using the content management system known as Squarespace. We also built a form generation process to help Martha collect necessary data from interested parties in her collections.

Execution:

Elephantik created this jewelry website design, and launched this site in a little under 2.5 weeks, and launched her updated site in just under a month.